This high quality e-learning online course, is designed specifically to address this problem and shows entrepreneurs and managers how to use Financial Statements and Key Financial Ratios to measure and monitor the effectiveness of their businesses in generating sales into profits, and then converting those profits into cash! The online course consists of a four-part interactive online course which describes how by using the financial statements of your business, you can accurately measure true profitability and cash flow conversion.
Importantly the course not only shows you how to measure this two-step process, but how to make improvements to enhance your business's effectiveness across both areas, with some real life examples to enhance the learning experience.

Contents:
Part 1: Introduction to profit and cash flow - why they are so important
Part 2: Converting sales into profits
Part 3: Converting profits into cash
Part 4: Summary and exercise

The learning outcomes will assist managers to identify areas of concern, and using the accompanying financial health workbook, to make adjustments to determine the effect of identified improvements. Learners have access to the presenter to answer questions about the content of the course.